In my business partner Steve Siebold’s book: 177 Mental Toughness Secrets of the World Class, he lists and talks about the 177 differences in mindset between the world-class, top salespeople and everyone else; what separates the champions from the rest of your sales team. Combining the information in that book with my 37 plus years in sales, I’ve come up with what I believe are the 55 most important differences. All of these are in the book in some form; some are verbatim, and others have my spin or interpretation.
- The world class operates from objective reality. The great ones are able to separate truth from fact. They judge their performance and effort on actual, bottom-line results.
- The world class compartmentalize emotions.
- Champions understand logic versus emotion.
- The great ones possess supreme confidence.
- The world class are coachable.
- Champions are always striving to get better.
- The world class is determined to win.
- Champions dedicate their lives to greatness.
- Champions are driven by a world-class belief system.
- The great ones are the most enthusiastic people alive.
- The great ones view failure properly; they cannot fail, they can only learn and grow.
- Champions are future oriented.
- Champions know why they are fighting.
- The world class is obsessed with their goals.
- Champions are products of good/great habits.
- Champions don’t let feelings get in their way; they get what needs to get done, done no matter how they feel.
- The great ones are bold.
- Champions are interdependent.
- Champions are professional listeners.
- Champions see mistakes as intellectual capital.
- The world class catapult their consciousness by overcoming obstacles.
- Champions know the power of persistence.
- The world class is always willing to pay the price.
- The world class is committed to personal development.
- The great ones are problem solvers.
- The great ones focus on how it can be done as opposed to why it can’t be done.
- Champions are obsessed with productivity and results.
- The great ones take responsibility.
- Champions keep things in perspective.
- The pros reward themselves for execution.
- Champions know the power of programming.
- The great ones are learning machines.
- Champions change their emotional responses.
- The great ones have a sense of urgency.
- The world class believes in serving people.
- Champions thrive on world class self-talk.
- The great ones know salespeople drive all business.
- The great ones manufacture their own self-image.
- Champions define winning as personal progress.
- World-Class employees see themselves as self-employed.
- The great ones aren’t afraid to suffer.
- Champions learn from role models/mentors.
- Champions have a world-class work ethic.
- The great ones focus on the hard work that works versus the short cuts that don’t.
- The world class dreams of the future yet lives in the present.
- Champions are NOT addicted to the approval of others.
- The great ones seek times of solitude.
- The world class reframes painful past experiences.
- The world class focuses on the WHY.
- Champions are congruent and consistent.
- The great ones use world-class language.
- Champions understand cause and effect.
- Champions embrace nonlinear thinking.
- The good and great are separated by a razors edge.
- School is never out for the great ones.
If you’d like Steve and me to help you instill these in your team, go to: www.completeselling.com or email me: johnchapin@completeselling.com.
John Chapin is a motivational sales speaker, coach, and trainer with over 37 years of sales and sales management experience. You can reprint provided you keep John’s website and other contact information in place.

